Shiprocket acquires tech biz to fortify omnichannel offerings

Shiprocket has recently announced acquisition of Arvind’s omnichannel technology business, Omuni. The transaction will be carried out as a combination of stock and cash for total consideration of Rs 200 crores. Combination of both entities will facilitate quick, efficient deliveries of shipments from the nearest store or warehouse thus reducing delivery timelines and enhancing customer experience. Focusing on leveraging cutting-edge technology to build data-driven solutions and integrated product offerings, the Shiprocket and Omuni deal is expected to ensure better inventory utilization, faster-localized fulfillment, optimize operational costs, and deliver delightful multichannel experiences. With seamless inventory synchronisation between online and offline channels, order volumes and order fulfilment rates will increase for retailers.