’Global supply chains for critical shipments must improve in 2024’

Nari Katgara, Director, Jeena Global shares his outlook for 2024 and says, “In 2024, global trade dynamics may shift towards shorter regional supply chains, particularly in critical industries. This could be driven by geopolitical factors, trade tensions, and efforts to reduce carbon footprint.” He adds, “The global supply chain faced significant challenges this year, with disruptions caused by the war. These disruptions highlighted the critical need for resilient and adaptable supply chains. In this evolving landscape, Jeena & Company remains committed to providing our customers with the highest quality service. We are actively exploring opportunities in New Zealand and the United States while further strengthening our operations in Australia. This expansion allows us to better serve our customers and position ourselves for continued growth in the years to come. Looking ahead, we recognize that consumers will continue to demand faster and more convenient delivery options. This will require logistics providers like ourselves to adapt our offerings by investing heavily in technology in order to cater to specific customer needs.”