Tag Archives: RedSeer Shadowfax Logistics Index (RSLI)

Shadowfax India has launched RedSeer Shadowfax Logistics Index (RSLI) to provide a definitive view of the eCommerce sector’s quarterly performance on supply chain and logistics and indices them across parameters of growth, performance, efficiency, customer and merchant experience. Amazon, Ajio, Dmart, Zomato, Udaan, Xiaomi and BigBasket have emerged as the leaders in the newly launched RSLI report. The eCommerce sectors covered in the RSLI include horizontal, vertical, omni-channel, direct-consumer, hyperlocal (FoodTech, eGrocery etc.) and eB2B. The index is built on a framework of four pillars which is further measured on 15 metrics. The four pillars are growth index, performance and efficiency index, merchant experience index and customer experience index. The study’s methodology took a multi-pronged approach towards building the index which includes expert interactions, customer surveys, and competitive intelligence among others followed by data analysis. The scores on a standard scale of 0-100 at parameter level were then multiplied with the weightages to arrive at the final index score. In the horizontal retailers’ segment, Amazon led the segment but both Amazon and Flipkart were fairly close on all the parameters. However, Meesho stood out in terms of growth and reverse shipment experience. AJIO led in the vertical segment while DMart led in the omnichannel space. Xiaomi led in the D2C segment, while BigBasket led in the eGrocery (Hyperlocal) segment, Zomato led the food tech (hyperlocal) segment and Udaan in the eB2B space. Commenting on the launch, Abhishek Bansal, Co-founder and CEO, Shadowfax says, “Logistics is emerging as the bellwether sector indicating the economic recovery and fiscal wellbeing of India. The pandemic, while it has presented a multitude of challenges, has also presented an unprecedented opportunity for the sector. Many critical …

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