Covid-19 reveals the importance of strong relationships with strategic partners: Rajiv Singh

Stressing on the importance of well-designed supply chain in the industry, Rajiv Singh, Managing Director – India, cargo-partner, notes, “The COVID-19 situation clearly showed that it is very important to be close to the market and have strong relationships with strategic partners: airlines, trucking companies, manufacturers of temperature-controlled packaging. We as cargo-partner observe the market very closely and prioritise close collaboration with all parties involved in the supply chain. As a global company, we also benefit from the cooperation between our offices around the world, including our network of Pharma Competence Centers – from Mumbai to Vienna.
It has become clear how important well-designed supply chains are and how vulnerable companies are if they underestimate this issue. Beside assets and equipment readiness, contingency planning has also become much more significant. On some trade lanes, ‘Space is Gold’ and we have gone from buyers’ to a sellers’ market in many areas.”