Air India appoints TAM Group as GSA in HongKong

Tata-owned Air India has appointed TAM Group as its general sales agent (GSA) in Hong Kong. TAM Group will facilitate reservations, ticketing and marketing efforts, and provide comprehensive cargo sales support on behalf of the airline, says a release from Air India. “The appointment of TAM Group will help to further widen Air India’s presence in Hong Kong while supporting the airline’s continuing global expansion.” Wing Kun Tam, Founder and Chairman, TAM Group says: “We are honoured that TAM Group has been selected as the GSA for Air India. As the chosen partner, we are dedicated to leveraging Air India’s extensive network, our industry expertise and customer-centric approach to promote Air India’s offerings and expand its reach in the Hong Kong market. We firmly believe that this collaboration will not only facilitate seamless travel experiences for passengers but also promote cultural and economic exchanges between the two regions. With our shared vision and determination, we are confident in our ability to drive growth, unlock new opportunities, and strengthen the bonds between India and Hong Kong.”