Velocity launches Shipfast to assist D2C businesses

Fintech firm Velocity has unveiled Shipfast, a solution designed to assist direct-to-consumer (D2C) businesses offer quicker deliveries through their own platforms. Shipfast features 4-hour, same-day, and next-day shipping options, which will enable faster order fulfilment. The solution is designed to address major issues such as delivery delays, long issue resolution times, and inaccurate tracking. Velocity has collaborated with leading logistics firms like Ekart, Delhivery, Shadowfax, and Ecom Express, to improve the efficiency of shipping workflows and reduce the operational overheads for the brands. “Shipfast is a natural step in our evolution. While access to capital drives 40-50 per cent growth for D2C brands, faster deliveries can unlock an additional 30-40 per cent growth by increasing customer conversions,” Abhiroop Medhekar, Co-founder & CEO, Velocity, said.