‘System integration, data security, lack of skilled workforce to manage digital tools’


Vipin Vohra, Chairman, Continental Carriers said, “Despite rapid digital advancement, many logistics players remain hesitant to fully embrace technology. Key reasons include high implementation costs, especially for MSMEs, and a deeply entrenched traditional mindset that favours manual, tried-and-tested processes.
There’s also apprehension around system integration, data security, and a lack of skilled workforce to manage digital tools.
Moreover, the perceived disruption to ongoing operations often deters decision-makers. While larger firms are adopting tech for visibility and efficiency, widespread transformation requires a cultural shift, supportive policies, affordable solutions, and industry-wide collaboration to build trust in technology as a long-term value enabler.”