Shiprocket acquires Pickrr, forms gateway for D2C segment

Shiprocket has signed an agreement to acquire a majority stake in Pickrr in an estimated $200 million deal. As per a company statement, “The consolidation creates a single gateway for other enablers and suppliers to service the growing digital retailer community. It aims at strengthening its position as the leading D2C enablement operating system.” Both the companies will now offer D2C companies a full-stack logistics and fulfilment platform, including same-day and next-day shipping, quick fulfilment, fast check-out, easy returns, and cross-border shipping, among others. Saahil Goel, Co-founder and CEO, Shiprocket, said, “We have an opportunity to define how retailers interact with logistics operators and consumers to create consumer delight. Shiprocket and Pickrr are uniquely positioned to capture this opportunity by laying the building blocks of this software infrastructure.”