Alpana Chaturvedi, CEO, MyLogistics Gurukul says, “As the industry is becoming more specialized, besides the conventional careers, jobs in the areas of Data Analytics, Warehousing specialists, Cold Chain specialists, Pharma sectors, Sales, Finance, have grown. Besides core logistics jobs, there are also opportunities in Trainings, L&D, SMEs, Branding and Social media personnel in the creative side. It has become important to brand the industry as a preferred career option as there is a misconception that Logistics is only about blue collared jobs. We interact with MBA students, Tech Institutes, students of International Business and talk about the myriad job opportunities there are for each of these students. There are many opportunities and preferred career opportunities for women in Logistics as team leaders, Managers, Sales and Marketing, Finance. Women can carve an enriching career for themselves, and more and more women are being seen in different departments. It might not be only about the starting packages being attractive but also showing a career path, growth, decision making powers, travel opportunities that attract youngsters. We conduct several workshops where the industry speaks to the youngsters and shares their experiences.”