Cargo Breaking News
Gati-KWE has upgraded its logistics solutions for small and medium enterprises (SMEs) by integrating a gamut of useful customised and solutions-based offerings. The company is also intensifying its reach among SMEs in metros as well as in tier-2 and 3 cities. Apart from offering technologically advanced domestic air and surface logistics solutions for the SMEs, as a part of its latest service offerings, Gati-KWE has launched deferred service offerings for companies with low bandwidth of last mile distribution spend but are willing to compromise on TAT. For SMEs catering to multi brand outlets (MBOs), the express logistics major has introduced seamless and tech-enabled multi-location pickup services which can be accessed through ‘Genie’, a WhatsApp chatbot (+91 74000 12000) offering instant assistance or customer portal on GatiKWE.com.
“We have always been an SME-centric organization and witnessed a significant growth in this segment. Our deeper engagement with the SME sector has actually propelled us to expand our network and operational reach through continuous addition of OU (operating units) and channel partners. SMEs have emerged as the engine of growth for the economy. Thanks to the growing internet penetration, the geographical periphery of the potential markets of the number of SMEs is always increasing, so is the growth potential. Our tech-driven logistic solutions have been helping new-age growth-focused SMEs develop a well spread-out distribution network across India to scale businesses sustainably and grow exponentially. To make our services more impactful, we are customising our services as per the specific requirements of SMEs from tier 2, 3 cities, and beyond with the same vigour as that for a key account in a metro location,” said Manish Jain, National Head-SME, Gati-KWE.
The SMEs have been playing a key role in driving the economy through manufacturing, trading and service businesses. There are approximately 55 million registered and unregistered MSME units, constituting 95 per cent of the total industrial units in the country. SMEs employ about 120 million (1.2 crore) people i.e. 42 per cent of India’s workforce, contributing 45 per cent of the total manufacturing output. SMEs also contribute approximately 48 per cent of exports.
