IKEA announced the launch of its e-commerce deliveries across 62 districts in the states of Maharashtra, Karnataka, Telangana, and Andhra Pradesh. “The expansion comes into play as IKEA continues to see excitement, demand and visits from thousands of customers hailing from nearby cities and towns to shop from the IKEA stores. These new customer meeting points will offer a full range of over 7,500 well-designed, affordable, good quality, functional and sustainable home furnishing products, along with practical solutions for the home,” reads the release. Shoppers can now order home furnishing products through the website www.ikea.in, the IKEA shopping app and via its Shop By Phone assistance service, starting February 1, 2024. Susanne Pulverer, CEO & CSO (chief sustainability officer), IKEA India shares, “IKEA has received a lot of customer love and trust over the last five years from Maharashtra, Karnataka, Andhra Pradesh, and Telangana. Expanding our reach further in these markets means making IKEA more accessible to our customers, more convenient, and truly omnichannel. We see great potential in ecommerce helping us inspire and make our solutions available to the many Indians. We will leverage the distribution capabilities of our existing physical stores in these states to fulfil the demand from online channels. These emerging cities are key hubs for online retail growth, and we are thrilled to bring the IKEA experience to the doorsteps of our many customers in India.”